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Job Description

ZAIN5993 - Communication Executive General Manager

About Zain Saudi Arabia:

Zain KSA is the newest player in Saudi Arabia’s mobile telecommunications market, having commenced commercial operations in August 2008. As of 31 March 2018, the operation served 8.4 million customers and had extended its network coverage to 92% of the population via a network of over 8,717 sites. Through its state-of-the-art 4G LTE network, the ever-evolving operator is striving to become the Kingdom’s preferred choice for voice, data and other telecommunications services. Through constant development of the telecommunications infrastructure and proactive marketing initiatives, Zain remains committed to offering customers in Saudi Arabia the most dynamic products and services. The basis of Zain Saudi Arabia’s achievements lies in the company’s ability to inspire its employees to deliver the best and most imaginative services at every level. With an energetic and inspired majority-Saudi workforce, the company is committed to employing high caliber people as well as nurturing the finest Saudi talent. With a strong human resources and training program that develops and nurtures leaders in the workplace, the company has consistently opened new doors for its dedicated staff. For more on Zain KSA please visit


The job holder is responsible for overseeing the Communications Department including Campaign Management, Brand and Content Management, Media Buy, CSR and Corporate Communication.            


Strategy Management:

  • Contribute to the formulation and implementation of Directorate Strategy and Plans as befitting the Sector and overall strategic objectives.

  • Formulate and communicate the performance objectives and continuously monitor progress and alignment towards overall objectives.         

 Department and Team Management:

  • Manage the implementation of policies and procedures in order to ensure the fulfillment of organizational requirements whilst delivering high-quality services.                       

  • Manage the operations, deliver expertise, encourage teamwork and align work processes to achieve high performance standards, meet established targets and engage employees.                            

  • Monitor implementation of the yearly budget and control costs in order to respect allocated budget.                       

Brand Communication Strategy Management:

  • Manage Zain's brand communication strategy and underlying initiatives for awareness purposes.              

Consistent Brand Positioning:    

  • Ensure training and support to relevant stakeholders across Zain to ensure unified and consistent brand positioning.                       

 Campaigns Management:

  • Develop digital and non-digital media campaigns in accordance with strategy by liaising with partner agencies.                               

  • Develop creative and new digital concepts to communicate Zain products and services through digital channels and social networks, in coordination with partner agencies.                      

Marketing Management:

  • Manage on-time distribution and installation of printable materials and leaflets across all touch points for marketing and communication purposes.                            

Impact Measurement:

  • Monitor the success of media campaigns and liaise with Customer Experience to evaluate impact on customers.                        

Feedback Enhancement:

  • Collect and manage customers’ feedback to enhance quality of content provided.                             

Relationship Management:        

  • Manage relationships with partner agencies and monitor performance to ensure execution as per set terms and requirements.                         

People Management:

  • Monitor employee performance and submit continuous feedback to encourage and support  employees’ professional development and guide training programs implementation.




  • Bachelor's Degree \ Master's Degree is Preferable in Business Administration, Marketing or equivalent.

  • A minimum of 12 years of relevant experience with at least 6 years in a similar role.


Behavioral Competencies                           Level

Customer Orientation                                     Intermediate

Teamwork and Cooperation                           Intermediate

Achievement Driven                                       Advanced

Embracing Change                                         Intermediate

Conceptual Thinking and Innovation             Intermediate

Team Management                                        Intermediate

Performance Management and Reporting     Advanced

Initiative                                                          Intermediate


Technical Competencies                                Level

Communication Skills                                        Advanced

Computer Skills                                                 Advanced

Planning                                                            Advanced

Project Management                                        Advanced

Decision Making and Problem Solving            Advanced

Marketing Communication                               Intermediate



Zain Saudi Arabia

Job Group

Corporate Communication


Riyadh - Saudi Arabia

Contract Type

Full Time

Closing Date


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